Mobile devices have become indispensable in day-to-day business operations for communicating with customers and employees, scheduling appointments, and transmitting important files. However, as the number of mobile devices and the sensitive data they contain increases, so does the number of information security risks that companies face.
In your daily business operations, you’ll encounter the administrative management of your smart devices under the term Enterprise Mobility Management (EMM). EMM is a comprehensive and holistic approach that, with the right tools, enables employees to use mobile devices such as smartphones and tablets within the company. A key component of EMM is MAM:
Mobile Application Management, or MAM for short, is a secure and comprehensive app control solution. With the right MAM system, you can create and deploy customized app catalogs within your organization. This allows you to optimize and control the use of desired and undesired applications.
In addition, MAM is capable of logging and managing company-owned licenses. At a deeper level of administration, it’s even possible to track and analyze the usage of each application—valuable information within the application lifecycle. To the benefit of your internal data protection policies, you can use MAM to restrict or completely disable all data exchange between applications.
Mobile Application Management significantly simplifies the management of internal mobile apps. IT departments can use MAMs to control which LOB (Line of Business) apps users can run on their devices and which they need to perform their tasks. It also facilitates centralized management and reduces IT administrative overhead. Remote maintenance of apps is also possible.
In summary, the main tasks include blocking applications, protecting application data, and controlling application usage.
Would you like to learn more about MAM or EMM? Then contact us. Our trained MDM consultants are available to advise you.